Jim Palmer is an entrepreneur with a message. His latest book entitled, “Stop Waiting For It To Get Easier” is a good summary for what he has come to believe. He also puts his money where his mouth is. Thirteen years ago he lost his job in the same year he received a melanoma diagnosis. He had four children and was the sole breadwinner. He will tell you how he climbed out from under all that, earned more money than he had before and the lessons he learned along the way.